SetMaker Logo

The real world is your canvas

Create location-based experiences without the hassle - no code required

Featured Sets

Featured sets

Stories, guides, and interactive experiences built for real places.

Explore all sets
Mission: Impossible - Fallout City Chase Walk
Mission: Impossible - Fallout City Chase Walk

Welcome to Richard DeDomenici’s Mission: Impossible - Fallout City Chase Walk , a self-guided walking tour of…

Richard DeDomenici
Ghost Maps: Changi Stories (Part 1)
Ghost Maps: Changi Stories (Part 1)

Get ready for a harrowing experience like no other. Ghost Maps is an award-winning horror podcast that follows…

HANTU
Concrete Jungle Secrets: Fort Canning Park
Concrete Jungle Secrets: Fort Canning Park

Fear comes alive on this free audio ghost tour around Fort Canning, Singapore (a moderate walk on paved paths)…

Hafidz Rahman
An Introduction to Setmaker
An Introduction to Setmaker

Welcome to Setmaker! Setmaker is a web platform that allows the easy creation of interactive content. We give…

Setmaker Admins
Dancing Through London – A Geolocated Dance Journey
Dancing Through London – A Geolocated Dance Journey

Dancing Through London – A One-Day Dance & Photo Journey, Hosted by Stefanos Dimoulas Join yours truly (👑…

Stefanos D
The Shadow of Things to Come - SWF 2025
The Shadow of Things to Come - SWF 2025

Welcome to the Shadow of Things to Come: a short self-guided walk around Singapore's Civic District. On this t…

Hafidz Rahman
Partners

People we have worked with

Cultural institutions, campuses, districts, and public-sector teams building interactive experiences with Setmaker.

Ministry of Culture, Community and Youth
National University of Singapore
National Gallery Singapore
National Heritage Board
City of London
Indian Heritage Centre
Somerset House
Why we built Setmaker

We believe in the power of experiences.

The ones that move you. Teach you. Stay with you.

Setmaker makes it easy to create and explore interactive experiences in the real world. From simple audio guides to immersive, location-based stories.

Built for anyone to use. Designed for anything you imagine.

About

The team

Setmaker is built by practitioners who have produced place-based stories.

Rupert Thomson
Rupert Thomson
Founder / CEO

Creative leader and producer with deep experience shaping arts venues, large-scale cultural programs, and story-led public experiences.

Stefanos Dimoulas
Stefanos Dimoulas
Creative Producer

Multidisciplinary producer working across culture, performance, and public storytelling with a strong focus on collaborative audience experiences.

Built by people from

TateNational TheatreBarbicanBBCArts CouncilSomerset HouseTateNational TheatreBarbicanBBCArts CouncilSomerset House
FAQ

Frequently asked
questions

If your question is not covered here, you can contact our team.

Setmaker is a platform for creating and publishing interactive, location-based sets that combine media, prompts, and real-world storytelling.
It is built for creators, educators, and cultural teams who want to guide people through stories, learning journeys, or place-based encounters.
No. Published experiences open in the browser so access is immediate and simple on site.
Yes. Drafts stay private while you structure the route, refine content, and prepare the set for launch.
Setmaker offers a free tier with core creation tools. Paid plans unlock higher publishing limits, lower commission on sales, and additional features.
Yes. On paid plans you can set a price for access to your published sets. All payments are processed securely via Stripe.
You do. Creators retain full ownership of all content they upload or create on Setmaker.
Yes. You can cancel at any time through your account settings. Your plan remains active until the end of the current billing period.